CLINICAL EXPERT MANAGEMENT:   Only performs Key External Expert and Key Opinion Leader identification, mapping and profiling  Understands the Key External Expert and Key Opinion Leader environment and how to uncover hidden intelligence  Clients have the confidence that they are engaging with the best possible Key External Experts and Key Opinion Leaders  Adds value to both identification and profiling  CEM therefore provides clients with the confidence that they have the right intelligence to make informed decisions.  

Objective 

our results are based on facts and not personal opinions 

Focused 

projects are scoped accurately to reflect a client’s brief 

Systematic 

our approach is process driven providing consistency 

Consistent 

valid comparisons can be made at periodic intervals to re-evaluate changes in the field of interest 

Digestible 

we do not overwhelm a client with large volumes of data but provide key insights in a form that ensures value to a client 
We pride ourselves on our ability to answer challenging client briefs but of course we can also tailor our services to provide small, rapid response projects. 

A SUITE OF INTEGRATED SOLUTIONS 

CEM works on a tailored bespoke basis so that results are specific to a client and unique. We do not provide off-the-shelf data that gives the client little advantage. 
We work hard to understand a client's brief so that the project outputs match their expectations. We work hard during the scoping phase to gain a comprehension of the therapy area. This is critical for project success. 
 
CEM has developed a range of advanced technical approaches to delivering required intelligence. Solutions include: 
 
KOL Identification 
KOL Profiling 
KOL Mapping 
KOL Surveying 
New Entrant and Rising Star Identification 
 
Not all our solutions are listed as we believe in maintaining a commercial advantage.  
 
Please contact us if you would like to learn more. 

KEE: 'KEY EXTERNAL EXPERT' IS SYNONYMOUS WITH 'KEY OPINION LEADER' (KOL), 'THERAPY AREA EXPERT '(TAE) AND THOUGHTLEADER (TL). 

Our robust, fact-based solutions are not constrained by the size of the therapy area, geography or time. Valid comparisons can therefore be made over time and as the story for a brand evolves. Different client functional units have a common decision-making platform to make informed choices. 
 
Clinical Expert Management scopes projects with great care to ensure that any data that we use will deliver the best possible results. This ensures that the projects have the right focus and the correct KEEs are recommended to the client. 
 
As Clinical Expert management adds value to a client’s KEE engagement program the real benefits come when a partnership is established over time. 
 
For more information please visit our 'Terminology' page or if you want to dig a little deeper Contact us. 

IF YOU WOULD LIKE TO KNOW MORE, PLEASE CONTACT US. 

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